Ballzy is a premium Northern European Store offering high quality sneakers, athletic wear, and performance gear. Ballzy offers these products to professional players and street style fanatics. They carry popular brands including Nike, Adidas, and Jordan.
Their eye catching online and in-store experiences makes them the premier choice for street and basketball fans alike.
The Why
Key objectives
Ballzy was in need of a modern search solution to help customers find the right products faster to increase conversion rate and average order value.
What is Klevu
Klevu is a site search and discovery platform for e-commerce stores.
It replaces or enhances your store’s default search with AI-powered search, autocomplete, product recommendations, and merchandising controls, most commonly used with Shopify, Magento, and BigCommerce.
Klevu is a strong fit if:
-
you have 100+ products (especially 300–5,000+)
-
customers often know what they’re looking for
-
you sell products with: many variants (sizes, colors, specs), technical or similar names, long-tail searches
-
search traffic converts well or should convert well
- your default search feels limiting
Summary
After integrating Klevu, following things improved:
-
Higher search conversion rates – customers using search found relevant products faster, leading to more add-to-cart actions and completed purchases.
-
Reduced zero-result searches – typo tolerance, synonyms, and intent-based matching helped users find products even when search terms were imperfect.
-
Lower bounce rates from search results pages – more accurate and instantly visible results kept users engaged instead of leaving the site.
-
Improved product discovery in large catalogs – similar, technical, or variant-heavy products became easier to surface without relying only on navigation.
-
Increased average order value (AOV) – smart autocomplete suggestions and product recommendations encouraged customers to add complementary items.
-
Actionable search insights for merchandising – merchants gained visibility into what customers search for, don’t find, and buy, enabling better product naming, promotions, and inventory decisions.
If you have a project in hand and you feel that we could make wonders working together, take a second and just get in touch with us